Inspired by grapes, driven by change. 

MyGrapes was born from change. When Australia’s traditional wine industry faced its toughest years, many vineyards and wineries were forced to rethink their future. So did we.

Instead of giving up, we looked closer at what we loved most — the grapes themselves.

We asked ourselves: could the joy and flavour of grapes live on beyond traditional wine?

From that question came MyGrapes — a new chapter that celebrates the natural goodness of grapes through innovation. Using biotechnology and modern flavour science, we craft lighter, healthier beverages that keep the essence of wine but fit today’s lifestyle. Proudly made in South Australia, every bottle of MyGrapes tells a story of resilience, creativity, and the belief that good things grow from change.

Our Brand Core Values

Innovative — Pushing the boundaries of flavour and style.

Fresh — Made from 100% Australian grapes, full of natural character.

Crafted — Designed with care for a fun and memorable tasting experience.